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Aldi Airs Finale of Kevin the Carrot Christmas Campaign With Winter Wedding

The spot caps a three-part campaign marking the mascot's tenth year.

Overview

  • The third and final episode debuted nationwide at 6am on November 27, concluding this year's episodic storyline.
  • The finale shows best man Kelvin rescuing Kevin after a stag-do mishap at the North Pole to make it back for the ceremony.
  • A missing 'veg-istrar' creates last-minute jeopardy before a comic musical save during the wedding.
  • Kevin leads a rendition of 'Love Is All Around' as part of the wedding sequence.
  • Aldi released wedding-themed Specialbuys tied to the ad, including plush toys, with prices from £3.49 and limited availability, as CCO Julie Ashfield hailed the 'momentous' milestone.