Overview

• Airbnb has launched a new marketplace for booking services like masseurs, hair stylists, chefs, fitness trainers, and photographers through its app.
• The platform also offers curated experiences, including museum visits, horseback riding, and cooking classes, under the Airbnb Originals brand.
• High-profile Airbnb Originals experiences feature personalities like NFL star Patrick Mahomes and singer Sabrina Carpenter.
• The redesigned app integrates these new services and suggests nearby options for users, even in their home cities, without requiring travel accommodations.
• CEO Brian Chesky highlighted the initiative as a way to address a service gap compared to hotels and to expand into non-travel-related offerings.