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2w ago

Air Canada’s First All-2SLGBTQIA+ Flight Faces Backlash

Critics argue the initiative prioritizes crew identity at the expense of professional credentials

TORONTO, ON - MARCH 13: The tail of a grounded Air Canada Boeing 747 MAX 8 is seen at Toronto Pearson International Airport after landing on March 13, 2019 in Toronto, Canada. U.S. President Donald Trump announced today that all 737 MAX 8 jets would be suspended from use following the recent crashes in Indonesia and Ethiopia. Several other countries, including Canada, China, and Australia have announced that they would also be grounding the jets. (Photo by Cole Burston/Getty Images)
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Overview

  • On June 3, Air Canada operated its first flight staffed entirely by crew members identifying as 2SLGBTQIA+ to mark Pride Month.
  • The airline published a 90-second video lauding its commitment to inclusivity and equality in both air and ground operations.
  • Shortly after posting on X, Air Canada disabled comments on the announcement due to a surge of negative reactions.
  • Detractors questioned whether emphasizing sexual and gender identity undermines the focus on aviation expertise and safety.
  • This effort builds on Air Canada’s earlier diversity measures, including its 2019 shift to gender-neutral greetings onboard.