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AI Meme Recasts Quavo and Takeoff's 'Hotel Lobby' Performance

The viral format reveals how easy consumer AI templates let users rewrite real footage, testing norms around consent and the use of a deceased artist’s likeness.

Overview

  • In mid-to-late September 2026 a wave of AI edits spread on TikTok and X that replace Quavo and the late Takeoff in their 2022 COLORS performance of “Hotel Lobby.”
  • The trend accelerated after a high-reach September 16 post by @glorify_studio and viral cat versions made the format a meme template that users quickly copied.
  • Creators produce the edits with consumer tools and templates such as Glorify.dev, Starrd, Summrs and CapCut by uploading two images that are mapped onto the original footage.
  • The surge has driven renewed views of the original COLORS video while prompting fans to object to reusing Takeoff’s image without consent and raising broader concerns about uploaded photos and likeness rights.
  • The episode highlights a wider policy gap over AI face-replacement and copyrighted performance footage and could prompt platform rules, rights-holder responses, or legal scrutiny in the months ahead.