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AI Granny Daisy Puts Phone Scammers on Hold

Virgin Media O2 introduces AI-powered grandmother to engage scammers and protect consumers.

  • Virgin Media O2 has launched an AI chatbot named Daisy, designed to impersonate a grandmother and engage phone scammers.
  • By mimicking the voice and persona of an elderly person, Daisy keeps scammers occupied, preventing them from targeting real victims.
  • The AI uses a combination of speech recognition and a custom language model to hold realistic conversations with callers.
  • Daisy's interactions expose scammers' tactics and help educate consumers on how to avoid falling victim to fraud.
  • Developed as part of the 'Swerve the Scammers' campaign, Daisy has already successfully wasted scammers' time and resources.
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