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3w ago

AI-Generated Studio Ghibli Art Raises Legal and Ethical Concerns

OpenAI's GPT-4o tool faces backlash from artists, fans, and legal experts for its replication of Studio Ghibli's iconic style, challenging intellectual property norms and artistic integrity.

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A still image from a Studio Ghibli film called Ponyo
A photo of an AI-Generated image in the style of Studio Ghibli alongside a photo of Miyazaki looking stressed.

Overview

  • OpenAI's GPT-4o image-generation tool has enabled users to create images mimicking Studio Ghibli's hand-drawn aesthetic, sparking widespread use and controversy.
  • Artists, including One Piece director Megumi Ishitani, have condemned the trend, citing concerns over the devaluation of artistic labor and calls for legal action.
  • Legal experts highlight that while Studio Ghibli's style may not be protected under copyright law, its usage could raise trademark and unfair competition issues.
  • Studio Ghibli founder Hayao Miyazaki's past criticisms of AI as 'an insult to life itself' have resurfaced, amplifying debates on the ethics of AI-generated art.
  • The Ghibli fan community has banned AI-generated content, reflecting broader public backlash against the tool's impact on cultural and artistic legacies.