Overview
- Viral posts featuring AI-generated images falsely advertised a festive market outside Buckingham Palace.
- The images spread globally across TikTok, Instagram and X in multiple languages promising a new royal Christmas experience.
- Circulation began in September after the Royal Collection Trust mentioned opening a small Christmas shop at the site.
- Visitors arriving expecting the palace’s first market found no chalets, music or festive stalls and reported disappointment.
- The Trust posted a website warning that no market would be held, on-site signs pointed only to the shop, and travel blogs such as Love and London published videos debunking the claims.