Overview

• Andrew Cuomo’s first general-election ad uses AI to depict him as a subway motorman, stock trader and window washer, with an on-screen note saying it was created with artificial intelligence.
• State Sen. Kristen Gonzalez questioned whether the ad’s label meets required size and legibility standards under the law authored by Assemblyman Alex Bores, though self-parody could qualify for an exemption.
• AI imagery is spreading across New York politics, from Eric Adams’ prior AI-tagged posts to Queens candidate Jonathan Rinaldi’s photorealistic fakes and doctored endorsement images that he defends as memes.
• New York’s statute mandates clear on-screen disclosures for synthetic political content and provides civil remedies for deceptive deepfakes, creating legal risk for fabricated endorsements and misleading visuals.
• Consultants say AI is moving into every part of campaign workflows as platform guardrails vary or loosen, with groups like the NRSC producing AI-made ads and experts warning that normalization can erode trust.