Particle.news

Download on the App Store

AI ‘Actress’ Tilly Norwood Attracts Agency Interest as Creator Defends Project

An agency decision is promised within months, after the Zurich Summit put the hyperreal character in the spotlight.

Overview

  • Dutch actor-technologist Eline Van der Velden unveiled Tilly at the Zurich Summit through Particle6’s new AI talent studio Xicoia.
  • She said multiple agencies are in talks to represent the character and promised to reveal the chosen firm within the next few months, without naming contenders.
  • Actors including Melissa Barrera, Kiersey Clemons, Mara Wilson, Toni Collette and Ralph Ineson criticized the plan, with some urging boycotts of any agency that signs her.
  • Van der Velden responded on Instagram that Tilly is a creative work, not a human substitute, describing AI as a new artistic tool and noting the model was built with roughly 10 tools, including ChatGPT.
  • The episode highlights growing, mostly private AI experimentation at studios following the 2023 labor fights over likeness and consent, as Tilly builds a small public presence across social platforms.