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Adobe Unveils Firefly AI Assistant for Cross-App Creative Workflows

The move underscores Adobe’s pivot to AI automation across Creative Cloud workflows.

Overview

  • Adobe said Wednesday it is introducing Firefly AI Assistant, a chat tool that runs multi-step tasks across Photoshop, Premiere, Lightroom, Illustrator, Express and Firefly.
  • Users state a goal in plain language, then the assistant executes steps, keeps context across sessions, and supports prebuilt or custom “Creative Skills” to repeat routine work.
  • A public beta will open in the coming weeks inside the Firefly app, and Adobe has not given a specific launch date or pricing details.
  • Firefly now connects to more than 30 third-party AI models, with new options like Kling 3.0, and Adobe plans to bring these agent features to Anthropic’s Claude so creators can tap Adobe tools outside its apps.
  • New tools are available today in Firefly, including Enhance Speech in the Video Editor, slider-based color controls, Adobe Stock access, Precision Flow for fast image variations, and AI Markup for brush-driven edits.