Adobe Launches Express Mobile App Beta with Firefly AI

The new app aims to democratize content creation with generative AI tools, available for free during the beta phase.

Adobe has launched the beta version of its Adobe Express mobile app, integrating Firefly AI for the first time on mobile platforms.
The new app aims to simplify content creation for a wide range of users, from social media influencers to professional designers, by offering generative AI tools.
Adobe Express mobile app beta is available for Android users and select iOS users through a sign-up process due to Apple's beta tester limitations.
During the beta phase, all premium features are accessible for free, but will eventually require a subscription.
Adobe faces competition from Canva and other generative AI tools, emphasizing the need for innovation to maintain its market position.