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Adidas Video Featuring Anthony Edwards Appears to Mock Rival NBA Stars After All-Star Nod

The campaign arrives during Edwards' fourth straight All-Star season ahead of a USA vs. World showcase.

Overview

  • Adidas released a short spot showing Edwards gaming against lookalike opponents resembling Victor Wembanyama, Giannis Antetokounmpo, Shai Gilgeous-Alexander, Nikola Jokić and Luka Dončić.
  • The ad includes pointed gags such as "weight room" and "no swag" for a Wembanyama proxy and references to a 30-second free throw routine and trade chatter for an Antetokounmpo stand-in.
  • A Gilgeous-Alexander figure is teased for drawing whistles, a Dončić lookalike is tagged with "late game fatigue," and a Jokić caricature is labeled with "too many MVPs" and "zero motivation," per ClutchPoints' description.
  • Edwards is averaging 29.4 points, 5.2 rebounds, 3.7 assists and 1.3 steals on 49.5% shooting and 40.9% from three, earning a fourth consecutive All-Star selection.
  • Minnesota is 31–19 and fifth in the West, and the spot is drawing attention for potential on-court ripple effects ahead of upcoming matchups and the USA vs. World All-Star Game, with no public responses from the players reported.