Overview
- Adidas now targets 2025 operating profit of about €2.0 billion, up from a prior €1.7–€1.8 billion range.
- Third-quarter revenue rose 12% on a currency-neutral basis and operating profit increased to €736 million from €598 million a year earlier.
- Total revenue reached €6.63 billion in the quarter, which CEO Bjørn Gulden said was the company’s highest quarterly level.
- Management lifted its full-year revenue outlook to roughly 9% growth on a currency-neutral basis.
- The company reports that higher U.S. tariffs have been partly offset through pricing and other actions, with exposure tied to production in Vietnam and Indonesia and U.S. prices now including a $100 entry price for the Samba.