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Adidas Launches Argentina’s 2026 World Cup Jersey With Player-Led Campaign

The kit honors past titles through a three‑tone celeste gradient, gold detailing, 1893 neck inscription.

Overview

  • Sales opened November 6 via Adidas Argentina’s online store, selected retailers, and international Adidas portals with shipping to Argentina.
  • Adidas lists multiple versions at launch, including Fan (ARS 129,999), Player (ARS 199,999), Messi No. 10 (ARS 219,999), Long Sleeve (ARS 229,999), Goalkeeper (ARS 129,999), Women’s (ARS 119,999) and Youth (from ARS 99,999).
  • All editions use HEAT.RDY fabric designed for breathability, with the Player version built to the same professional specifications worn on the field.
  • The design features a three-shade celeste gradient referencing the 1978, 1986 and 2022 triumphs, gold accents for the third star, and an “1893” mark for the AFA’s founding year.
  • The launch spot showcases Lionel Messi alongside Rodrigo De Paul, Julián Álvarez, Alexis Mac Allister and Cristian Romero under the slogan “El legado continúa,” as part of Adidas’s broader national-team collection.