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Adidas Enters Reparations Talks Over Zapotec Huarache Dispute

Oaxaca authorities, joined by federal cultural agencies, have launched negotiations to resolve claims of unauthorized use of Villa Hidalgo Yalálag’s collective huarache design.

Overview

  • Adidas and designer Willy Chavarría’s “Oaxaca Slip On” is produced outside Mexico and is accused of copying the Zapotec huarache design of Villa Hidalgo Yalálag without community consent.
  • The Oaxaca Secretariat of Cultures and Arts demanded an immediate suspension of the model’s sales and public acknowledgment of the community’s collective intellectual property.
  • President Claudia Sheinbaum’s administration is examining legal action under Mexico’s Law of Patrimony and drafting reforms to bolster indigenous cultural protections.
  • Adidas has sent a legal notice to Oaxaca state and will negotiate reparations with federal agencies such as the National Copyright Institute (Indautor) present.
  • Advocates say the case highlights persistent gaps in safeguarding indigenous designs against global fashion brands and the need for enforceable benefit-sharing mechanisms.