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Adar Poonawalla Acquires 50% of Dharma Productions as Johar Retains Creative Control

The deal sets the stage for a music label launch alongside a push into untapped rural markets fueled by Poonawalla’s strategic inputs.

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Overview

  • Adar Poonawalla purchased a 50% stake in Karan Johar’s Dharma Productions for Rs 1,000 crore.
  • Karan Johar will keep full creative freedom while Poonawalla can offer occasional inputs on projects.
  • Planned expansions include a dedicated music label and a ramped-up slate of film and digital content.
  • The partners aim to deepen penetration in smaller towns and rural regions where screen access remains low.
  • Poonawalla argues that sustainable vaccine pricing is essential to fund future pharmaceutical research and innovation.