Activision Considers Scaling Back Call of Duty Crossover Skins Following Fan Criticism

Despite significant revenue from crossover skins, Activision is reportedly re-evaluating its cosmetic strategy as the Verdansk update boosts player engagement.

Activision is reportedly aware of fan criticism that crossover skins are making Call of Duty lose its military realism and 'look stupid.'
Crossover skins and bundles, often featuring pop culture collaborations, continue to drive substantial revenue for the franchise.
The recent Verdansk update for Warzone has exceeded expectations, leading to a surge in player engagement and increased sales for Modern Warfare (BO6).
Internal discussions at Activision suggest the company may adopt a more restrained approach to in-game cosmetics and microtransactions in response to community feedback.
Call of Duty's evolution from its military realism roots to a more experimental cosmetic strategy has sparked a divide between long-time fans and casual players.