Overview
- Analysis of the top 100 #alphagal videos found just 15 were made by physicians, with most creators outside the allergy specialty.
- Physician-produced alpha-gal clips drew higher averages for likes and comments than non-physician posts, which skewed shorter and anecdotal.
- A review of the 40 most-liked English-language #asthma TikToks from 2024 determined that more than one in four contained inaccurate or misleading claims.
- Misleading asthma videos earned over three times as many likes as accurate ones, with common myths including claims of breathing “cures” and warnings about caffeine with inhalers.
- The findings, presented at the ACAAI meeting in Orlando and reported in the Annals of Allergy, Asthma & Immunology, underscore the need for greater expert presence on social platforms.