Abrazo Homes Faces Backlash for Naming Houses After Historical Figures

The design firm's decision to honor Harriet Tubman and Anne Frank with house designs sparks controversy amid a cooling Albuquerque housing market.

Abrazo Homes, a design firm in Albuquerque, New Mexico, has faced backlash for naming house designs after historical figures Harriet Tubman and Anne Frank.
The firm's intent was to honor these figures, but the public perceived it as insensitivity and commercialization of their legacies.
The controversy emerged on social media, drawing attention to the Harriet house, listed for $370,475, and the Anne Frank design, which highlighted a view 'suitable for Anne herself.'
In response to the criticism, Abrazo Homes updated their marketing materials to better communicate their intent.
The incident occurs amid a cooling housing market in Albuquerque, where home prices and sales trends reflect national patterns of a past boom and a current slowdown due to rising interest rates.