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ABC Orders Pilot 'Rabbit' Based on U.K. Hit 'Ludwig'

The network hired Megan Ganz and Humphrey Ker to develop the project at 20th Television with original creators attached to retain the British show's mystery-comedy tone.

Overview

  • ABC ordered a pilot for Rabbit on Thursday, October 8, 2026, marking the U.S. network's move to adapt the British series Ludwig for American television.
  • Megan Ganz and Humphrey Ker will write and executive produce the pilot under Ganz’s overall deal at 20th Television and will serve with Jon Steinberg and Dan Shotz as executive producers.
  • Producers from the original show including Mark Brotherhood, David Mitchell, and Big Talk’s Kenton Allen are also credited as executive producers, signaling creative continuity with the U.K. series.
  • The logline places the story in Cambridge, Massachusetts, where a reclusive puzzle writer known as Rabbit impersonates his missing detective twin and uses his puzzle skills to help solve cases.
  • Ludwig was a major U.K. ratings success and has a third season in production with season two set to premiere in the U.S. on BritBox on Oct. 13, and the pilot order represents an early-stage commitment that does not guarantee a full series pickup.