Overview

• India's cinema screen count remains critically low at 10,000, with half concentrated in South India, leaving Hindi films with just 5,000 screens.
• Aamir Khan highlighted that only 2% of India's population watches major hits in theatres, underscoring the need for more screens nationwide.
• Industry leaders, including Shah Rukh Khan, advocated for simpler, affordable theatres in smaller towns to improve accessibility and affordability.
• The current 8-week theatrical-to-OTT release window was criticized as a flawed model that discourages theatre attendance and undermines box-office performance.
• Hollywood producer Charles Roven emphasized the lack of global distribution channels for Indian films, urging a shift toward international market strategies.