Overview
- HBO Max confirmed on Tuesday that The Drama will begin streaming July 31 with an HBO linear debut the next day.
- The film, written and directed by Kristoffer Borgli, stars Zendaya as Emma and Robert Pattinson as Charlie and follows a soon-to-be-married couple whose relationship unravels after an unexpected revelation.
- The Drama earned roughly $130 million worldwide during its theatrical run and remains available to rent or buy on digital stores such as Prime Video and Apple TV ahead of the streaming window.
- A24’s extensive marketing campaign, which teased but withheld the film’s central turn, generated widespread online controversy that critics and outlets say helped drive audience curiosity and ticket sales.
- Critics gave generally positive reviews in the low- to mid-70s on Rotten Tomatoes and praised the lead performances, and industry coverage notes the release continues A24’s recent partnership pattern with HBO Max and could affect awards and the actors’ schedules later this year.