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A Big Bold Beautiful Journey Opens Weak as Weekend Tracks Near $5 Million

Conflicting Friday estimates signal a muted start for Sony’s $45 million romantic fantasy.

Overview

  • Thursday previews reportedly landed under $1 million in North America, with about $400,000 cited for the Thursday night take.
  • Opening-day figures remain unsettled, with Koimoi citing Box Office Mojo at $1.4 million including previews, while Collider reports a little over $3 million for Friday alone.
  • Weekend projections have been revised downward from early tracking above $10 million to roughly $5 million, indicating a softer-than-expected debut.
  • The film holds a 38% critics score on Rotten Tomatoes following mixed-to-negative reviews.
  • Koimoi’s analysis notes the opening day trails Margot Robbie’s Barbie by roughly 98%, underscoring the steep drop from her 2023 blockbuster benchmark.