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‘28 Years Later: The Bone Temple’ Opens Soft as ‘Avatar: Fire and Ash’ Stays No. 1 Over MLK Weekend

Despite strong notices, the $63 million sequel now leans on overseas momentum.

Overview

  • Sony estimates about $13 million for the three-day weekend and roughly $15 million for the four-day MLK frame, below pre-release tracking that pointed to the high teens to low $20 millions.
  • Avatar: Fire and Ash is projected to lead for a fifth straight weekend with around $17 million over four days, outpacing The Bone Temple’s debut.
  • Sony reported a $5.6 million Friday (including $2.1 million in previews), far behind last June’s 28 Years Later, which opened to $30 million over three days.
  • The Bone Temple earned an A- CinemaScore and sits in the low-90s on Rotten Tomatoes, with PostTrak showing a strong recommend rate, signaling a disconnect between reception and turnout.
  • Initial overseas results were reported at about $16.2 million from 61 markets, and with a reported $63 million production cost, industry coverage notes the series’ next installment may face fresh scrutiny, with some outlets speculating on possible release-strategy adjustments.