2024 Box Office Faces Downturn Amid Fewer Releases; 2023 Flops Set to Change Hollywood Strategies

Studios look to fill release calendar with new movies and re-releases, while learning from past mistakes to avoid future box office failures.

The 2024 box office is predicted to see a significant downturn due to fewer movie releases, largely as a result of the Writers Guild of America and Screen Actors Guild strikes that lasted for months.
The 2024 release calendar is expected to fill out with new movies being added regularly, including titles with high potential such as 'Saw XI' and 'White Bird'.
Studios are attempting to fill the early part of the year with re-releases of movies that were previously released directly to streaming platforms due to the pandemic.
Despite the predicted downturn, there are several films scheduled for 2024 that could attract audiences back to theaters, such as 'Dune: Part Two' and 'Godzilla x Kong'.
2023 saw a number of box office flops that are expected to change Hollywood's approach to movie production and release strategies, including a shift away from relying on nostalgia and legacy characters, and a focus on creating viral hits.