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15% US Tariff on European Wine and Spirits Starts August 1

Industry groups have mobilized to secure carve-outs after years of zero-for-zero tariffs.

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European Commission President Ursula von der Leyen listens as she meets President Donald Trump at the Trump Turnberry golf course in Turnberry, Scotland Sunday, July 27, 2025. (AP Photo/Jacquelyn Martin)
President Donald Trump and European Commission President Ursula von der Leyen shake hands after reaching a trade deal at the Trump Turnberry golf course in Turnberry, Scotland Sunday, July 27, 2025. (AP Photo/Jacquelyn Martin)

Overview

  • The United States will apply a 15% import duty on European wine and spirits from August 1 under the new US-EU trade framework.
  • American distilled spirits producers, led by the Distilled Spirits Council of the United States, are pressing for exemptions based on their prior zero-for-zero tariff status.
  • In March, Canadian provinces removed American liquor labels in retaliation to earlier tariffs, causing an estimated $500 million in lost revenue and more than a 12% decline in total sales.
  • US distillers report pallets of whiskey bottled for Canada are stuck in warehouses; Tennessee grain farmers say tariff uncertainty has cut their business by about 30%.
  • Both sides are set to resume talks in autumn to seek carve-outs, adjust rates or eliminate the tariffs under the existing agreement.