Ekta Yatra is the name of two political yatras or rallies led by the Bharatiya Janata Party in India. The first began in 1991, following the 1990 Ram Rath Yatra. The second began in 2011. From Wikipedia
The Prime Minister's visit to Kanyakumari marks the end of his election campaign and highlights his connection to Swami Vivekananda's legacy.