Francisco José Martin is an American basketball coach serving as the head coach for the University of Massachusetts men's basketball team. Martin was previously the head coach of the University of South Carolina men's basketball team for ten seasons. Prior to that, he was the head coach of Kansas State University for five seasons.
Martin has led his teams to a total of five NCAA tournaments and 1 Final Four appearance as a head coach. He was named the Big 12 Conference Men's Basketball Coach of the Year in 2010. He won the Jim Phelan Award in 2017.
